An all-in-one solution

Quality Seeds on Demand

Share this article on:
More than 33,000 bags of soybean seeds get treated each year at Roy and Mark Douglas’ farm. What’s their worst-case scenario? A treating equipment breakdown during the peak season. To avoid this — and to guarantee their customers consistent, reliable high-quality seed— the father and son duo depends upon products, equipment, and service from Bayer SeedGrowth™.
Roy and Mark Douglas’ operation
  • Treatment of more than 800 tons of soybean seeds each year
  • Fifth-generation farmers
  • Family-run business
  • Cooperating with Bayer SeedGrowth since 2012
  • Located in Champaign County, Illinois
  • 206,000 farmed acres
Five generations ago, a man named Samuel Douglas decided to settle down in Champaign County, Illinois, to grow crops and sell them to his customers. Today, his descendants Roy and Mark Douglas – father and son – are still farming those same acres. But now, they also operate a treating facility for soybean seeds and work with Bayer SeedGrowth to achieve the best possible results.
Click to enlarge

Best products

The reason seed treaters like the Douglases go with Bayer products is simple: “We trust our representative and the brand’s reputation.”
But the best product is of no value if you don’t have the right equipment to apply it. “When I started working in our operation, I didn’t have a whole lot of experience in seed treatment,” says Mark. “In this regard, Bayer was really helpful.” They chose to use Bayer’s On Demand™ in 2012.

Simple Equipment

The machine solution provides operators with an easier, faster, more accurate, and more sustainable seed treatment. “On Demand offers our customers the first and only fully automated seed treatment application system that includes preloaded bulk product drums,” says Peter Herold, Global Head Bayer SeedGrowth Equipment at Crop Science, a division of Bayer. “This eliminates potential inaccuracies caused by traditional hand mixing.”
Benefits of On Demand
  • A true closed system – preloaded product drums eliminate hand mixing and minimize environmental and human exposure to chemicals
  • Helps ensure Bayer seed treatments will be applied precisely and at labeled rates, resulting in consistent applications for improved seed integrity and accountability
  • Custom applications add flexibility, allowing seed companies to use their own recipes for differentiation
  • Offers product stewardship and package convenience for seed treaters
“With On Demand, we can achieve very uniform treatment on our soybean seeds, which improves the quality of the product we sell to farmers,” Mark explains. “And then there is the safety aspect. We don’t have to handle the treatment product anymore. We just snap the kegs onto the machine and that’s all there is to it.”
Click to enlarge

Reliable service

And what if On Demand didn’t work accurately? Perhaps even during a treatment process? “Our Bayer SeedGrowth expert is always there when we need something,” says Mark. “We see him around twelve times a year, but we also know that we can call him anytime.”
For example, if On Demand has a malfunction, Roy and Mark can report it using an automated alert process (or by telephone) to the Bayer SeedGrowth equipment innovation center in Shakopee, Minnesota. “This center unites significant technological, scientific, and manufacturing resources,” says Peter. “With that, we are able to help our customers at the drop of a hat.”
Share this article on: